Leonardo Delacruz

Behind every great project is a unique perspective. In the case of this studio, that perspective belongs to Leonardo Delacruz—known to his closest peers as the "Little Owl."

The name Boohitō is a playful linguistic bridge. In Spanish, Búho means owl. By adding the diminutive suffix hito, it transforms into "little owl"—a nickname that Leonardo acquired early in his career.

It wasn't just about late nights; it was about the nature of the observation. Like the owl, Leonardo is known for being quiet yet incredibly insightful—perched on the periphery of a project to gain a wider, more cohesive perspective. This non-pervasive approach allows him to see the "forest" of a business challenge before diving into the "trees" of design.

This philosophy of observant design is what powers the Boohitō studio today. We don't just build; we watch, we listen, and we synthesize complex data into elegant, high-perspective solutions.